HEROIC FANEXPO CONVENTION

CATEGORY

Branding

SUPERVISOR

Sean Bacon

YEAR

2018-2019

KEYWORDS

Comic
Heroic
Bold
Exciting
Powerful
Pop Culture

THE PROJECT

My assignment was to redesign the 2018 multi-media convention; Fan Expo around the theme of “Heroic”. My tasks consisted of remaking the logo, website, conference booklet, and various swag items for this convention that will fit a modern comic convention aesthetic.

PROCESS

I took a lot of inspiration from the plethora of super hero movies and hype in 2018, mainly from the Marvel and DC Comics realm. When creating the logo for theme of “Heroic”, I wanted to evoke a similar epic and dynamic feel as those big name comic brands.

FINAL LOGO

ICONS AND COLORS

#F1724C

#94D7EB

#F6D435

#FFFFFF

#000000

TYPOGRAPHY

Futura Condensed

BE HEROIC - Exelsior

Book Antiqua

My world is a comic book world

CONFERENCE BOOKLET

BRANDING APPLICATIONS

When thinking about the “Heroic” brand for conference, I aimed to visually show the guests, the energy and boldness they would experience at the convention. So I decided to incorporate the colors and typographic style into the design that reflects the epic and hype spirit of FanExpo, Heroic.

SOCIAL MEDIA APPLICATIONS

WEBSITE LAYOUT

The purpose of the Heroic FanExpo website is to be a central information hub where the user is able to gather all relevant information about the entire convention ranging from registration, multi-day schedules, and specific events such as speaker panels.

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